Samsung Display is clearly teasing the Flex Note Display probably for notebooks, the Slidable Flex probably for smartphone-tablet, and the Rollable Flex probably for smartphone-tablet or just tablet, which are part of Samsung future tech.
Samsung has a trademark already, called Z Roll with S Pen support.
Source: Samsung Display
After five consecutive quarters of double-digit growth, the U.S. PC market declined 8.8% overall in the third quarter of 2021. Desktop shipments increased by 8% driven by upward demands in the business market, but weakness in the consumer PC market continued. Despite back-to-school sales and replenished retail inventories, both laptop and Chromebook shipments decreased around 10% year-over-year in the U.S.
“The device-per-student ratio in the U.S. education market is beginning to approach 1:1, which has slowed down the pace of incremental growth,” said Kitagawa.
Dell secured the top spot in the U.S. PC market based on shipments with a 26.1% market share. HP followed with 24.5% of the U.S. PC market.
Worldwide PC shipments totaled 84.1 million units in the third quarter of 2021, an increase of 1% from the third quarter of 2020, according to preliminary results by Gartner, Inc. As COVID-19 vaccines become more widely available, consumer and educational spending began to shift away from PCs to other priorities, slowing momentum in the market.
“As many schools worldwide reopened, there was no longer an immediate need for PCs and Chromebooks to support at-home education,” said Mikako Kitagawa, research director at Gartner.
“Business PC demand remained strong, led by economic recovery in key regions and the return of some workers to offices,” added Kitagawa. “However, business PC growth was concentrated in the desktop segment as semiconductor shortages continued to constrain laptop shipments. These component shortages are expected to persist into the first half of 2022.”
Beginning this quarter, Gartner has included Chromebooks in its traditional PC market results. Chromebook shipments declined 17% in the third quarter of 2021, due to decreased demand in the education market. This was the first double-digit year-over-year decline in Chromebook sales since its introduction to the market in 2011.
The top three vendors in the worldwide PC market remained unchanged year-over-year, with Lenovo maintaining the No. 1 spot in shipments.
After five consecutive quarters of double-digit growth, Lenovo’s growth was tempered in the third quarter of 2021. Lenovo saw growth in all regions except Japan, where shipments declined by over 50%, as a government program in the region to purchase PCs for educational use largely came to an end. Overall, Lenovo’s shipments were adversely affected by the slowdown in the consumer market and supply shortages in the enterprise market. Simultaneously, Lenovo benefited from stable business PC demands and was able to be more flexible in responding to component shortages due to a higher mix of in-house manufacturing.
HP experienced its second consecutive quarter of year-over-year decline, driven by a 30% decrease in shipments in the U.S. due to the weakening Chromebook demand in the education segment. HP also continued to face supply chain issues this quarter: A major backlog of unfilled orders led HP to potentially miss out on opportunities that its competitors capitalized upon.
After lagging early in the pandemic, Dell recorded strong results in the third quarter of 2021, notching its fourth consecutive quarter of double-digit growth and reaching over 15 million shipments for the first time ever. Dell’s limited focus in the consumer market helped the company to be less impacted by slowed consumer PC demand.
Apple still managed to achieve 7.4% growth despite a weak consumer market. The company’s M1-based PCs have been well received by the user community, driving increased shipments. However, anticipating a potential product refresh in the coming months, some Apple buyers have put laptop purchases on hold, which negatively affected 3Q21 shipment volumes.
.Samsung’s
LPDDR5X DRAM will provide over 1.3x faster processing speeds and consume nearly
20% less power than the previous LPDDR5 solution
.The LPDDR5X solution will broaden the use of high-performance, low-power memory
beyond smartphones to AI and edge applications
PRESS RELEASE:
Samsung Electronics, the world leader in advanced memory technology, today announced that it has developed the industry’s first 14-nanometer (nm) based 16-gigabit (Gb) Low Power Double Data Rate 5X (LPDDR5X) DRAM, designed to drive further growth throughout the high-speed data service applications including 5G, artificial intelligence (AI) and the metaverse.
“In recent years, hyperconnected market segments such as AI, augmented reality (AR) and the metaverse, which rely on extremely fast large-scale data processing, have been rapidly expanding,” said SangJoon Hwang, Senior Vice President and Head of the DRAM Design Team at Samsung Electronics. “Our LPDDR5X will broaden the use of high-performance, low-power memory beyond smartphones and bring new capabilities to AI-based edge applications like servers and even automobiles.”
Samsung’s LPDDR5X is a next-generation mobile DRAM designed to significantly boost speed, capacity and power savings for future 5G applications. In 2018, Samsung delivered the industry’s first 8Gb LPDDR5 DRAM and today, the company is aggressively moving beyond mobile markets with the first 16Gb LPDDR5X DRAM.
The LPDDR5X DRAM will offer data processing speeds of up to 8.5 gigabits per second (Gbps), which are over 1.3 times faster than LPDDR5’s 6.4Gbps. Leveraging the industry’s most advanced 14nm DRAM process technology, it will also use around 20% less power than LPDDR5 memory. In addition, the 16Gb LPDDR5X chip will enable up to 64 gigabytes (GB) per memory package, accommodating increasing demand for higher-capacity mobile DRAM worldwide.
Later this year, Samsung will begin collaborating with global chipset manufacturers to establish a more viable framework for the expanding world of digital reality, with its LPDDR5X serving as a key part of that foundation.
The company will look to broaden its pacesetting mobile DRAM lineup with continuous improvements in performance and power efficiency, while also reinforcing its market leadership with greater manufacturing agility.
The global smartphone market grew 6% QoQ to reach 342 million units in Q3 2021, according to the latest research from Counterpoint’s Market Monitor service. However, the market declined 6% YoY due to the ongoing global component shortages and the slow recovery of key markets such as China and parts of Europe.
Commenting on the overall market dynamics, Research Director Tarun Pathak said, “During the September quarter, we saw supply constraints that were even more severe than those experienced during the June quarter. The global semiconductor shortage finally also took a toll on the end consumers. Due to the demand-supply mismatch, most components used in smartphones have seen upward price movements, forcing some major OEMs to increase the retail prices of some models.
This led to declines in shipment volumes, especially in the entry tier segment, which limited the growth potential. As a result, market demand was met by mid-to high-tier smartphones that helped drive the quarter to a record revenue even with the declining shipments. Apple and Samsung refreshing their premium series with iPhone 13 series and Fold series respectively, added to the revenue growth”.
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