Apple will hold an Special Event. Live from the Steve Jobs Theather in Cupertino,California, USA, March 25, 2019, at 10:00 a.m PDT.
Apple is expected to launch a television and video service.
Apple did not specify the focus of the event and gave a single-line description: "It's show time."
The company has long hinted at a
planned video service, spending $2 billion in Hollywood to produce its
own content and signing major stars such as Oprah Winfrey. The service may
resell subscriptions from CBS Corp, Viacom Inc and Lions Gate
Entertainment Corp's Starz among others, as well as Apple's own original
content.
The TV service is expected to launch globally, an
ambitious move to rival services from Netflix Inc and Amazon.com Inc’s
Prime Video. Apple’s App Store, where the service is likely to be
distributed, is currently available in more than 100 countries.
That is a big shift for Apple, which earlier this year moved to make its
Apple Music services work on smart speakers from rivals such as Amazon
and partnered with Samsung Electronics Co Ltd to let Samsung television
owners watch video purchased from Apple on Samsung sets.
Reuters.
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