LG Electronics is introducing the LG Velvet smartphone to the European market. The company held an online event for the LG Velvet in Germany on June 16 and will launch the new model in Italy on June 22 and other major European countries such as Spain and the Netherlands in July. It is planning to release the LG Velvet in North America, Latin America, and Asia thereafter.
The LG Velvet currently comes in seven colors (aurora white, aurora gray, aurora green, illusion sunset, aurora blue, aurora red, and aurora pink). Three more colors will be available overseas, including aurora silver and new black. The company is planning to release the sleek smartphone in consideration of local consumers’ color preferences.
The LG Velvet emphasizes high-quality designs such as a water drop camera and a 3D arc design.
The water drop camera is designed with three rear cameras and a flash arranged vertically as if it were falling. It is a part that distinguishes itself from the design of the rear-facing camera that sticks out on flagship smartphones. LG Electronics loaded the Velvet a 6.8-inch display.
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