HP showed the strongest growth among the top
six vendors, as its global PC shipments increased 6.5 percent in the
first quarter of 2017. HP's shipments grew in all regions, and it did
especially well in the U.S. market, where it had a 15.9 percent increase
in PC shipments (see Table 2).
Dell has achieved four consecutive quarters of
year-over-year growth. It had PC shipment increases in all regions
except the U.S. Dell enhanced its channel program and expanded its share
in the large-enterprise market.
The PC industry is also experiencing a price
increase. Over two years ago, the price hike was attributed to the local
currency deterioration against the U.S. dollar. This time around, the
price hike is due to a component shortage.
"DRAM prices have doubled since the middle of
2016, and SSD has been in short supply as well," Ms. Kitagawa said. "The
price hike will suppress PC demand even further in the consumer market,
discouraging buyers away from PC purchases unless it is absolutely
necessary. The price hike started affecting the market in 1Q17. This
issue will grow into a much bigger problem in 2Q17, and we expect it to
continue throughout 2017."
In the U.S., PC shipments totaled 12.3 million
units in the first quarter of 2017, a 2.4 percent decline from the
first quarter of 2016. The U.S. market has experienced a modest decline
for two quarters. Much of the decline is attributed to the weak consumer
market.
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