Tuesday, July 24, 2012

Nokia hints new camera phones photo technologies with Scalado.


WorldWide Tech & Science. Francisco De Jesùs.


Nokia hints new camera phones  photo technologies with Scalado.

Today Nokia finished the acquisition of  Scalado and Nokia’s Samuli Hanninen, VP, software program management, was able to share some of the bigger picture around where they plan to take camera phones next, with Scalado.

“We think that imaging is about to go through another major revolution,” he told Nokia Conversations.
“We’re now at the point where things can change radically. It’s our ambition that phones will be able to capture emotions and distill memories to a far greater extent than they do today.
“One example is the way phones can enrich photos with contextual data. It can know the who, what, where and when behind every picture and use that intelligently. My grandmother used to write notes on the back of the photos in her album – where they were and when; who was there and what they were doing. The power of smartphones can build that into the pictures themselves and offer new ways to relive your memories.
“We can also change the way in which you capture memories. We’re talking about ‘recapturing’ moments. Your photos can contain so much information that you can go back and make new pictures that are completely different, in non-destructive ways – maybe focused on the sunset that was behind your girlfriend’s shoulder in the original.”
The staff joining from Scalado will form a new centre for imaging excellence in Lund, Sweden, alongside the clever folk based in Nokia’s Tampere and Espoo imaging teams who came up with PureView. The Lund team will focus on software to complement the existing hardware genius from the Finnish teams.
The expected results are perhaps best expressed as an equation:
PV + SC = PV^2  (Pure View +Scalado=PureView squared)
"Though the latest and greatest camera phones might seem like they’re perfect, we really have only just begun."
It’s hard to imagine what the next generation of Nokia camera phones might be capable of.
Source: Nokia Conversations.





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