Thursday, December 8, 2016

CES 2017: Living in Digital Times Explores the Business of Staying Fit.



Living in Digital Times Explores the Business of Staying Fit at the FitnessTech Summit at CES 2017.

Virtual Reality, ExerGames and the Internet of the Body Among the Next Generation Cutting-Edge Fitness Technology.

The multi-billion-dollar fitness and technology market is in great shape. From athletes looking for that competitive edge to consumers, kids and the elderly, the industry is expanding opportunities by helping everyone to understand the benefits of jumping on the fitness and technology bandwagon.

"The FitnessTech industry has dramatically transformed from wearables for the elite athletic to a broad range of innovative tools that anyone can incorporate into their daily life to develop a healthier lifestyle," said Julie Sylvester, producer, FitnessTech Summit. "The innovations you'll hear about at the summit aren't fads, but realistic business solutions to keep us healthy at the gym, office and home." 

Join Living in Digital Times at CES® 2017 at the FitnessTech Summit, to explore an in-depth look at the trends, latest technology, and new products geared towards the active individual that's kicking the fitness tech industry into high gear. The one-day conference kicks off CES 2017 on Thursday, January 5 at 8 AM at Tech West (Venetian, Level 4, Lando 4303).

At the FitnessTech Summit you'll hear from companies pushing the fitness tech industry forward with sessions lead by fitness experts, retailers, researchers and more.  Highlights include:
  • How fitness technology has become more personalized, smarter and more responsive creating a healthier 'You'
  • How the Internet of Things fitness products created an Internet of the Body
  • A look at data, and how it is painting a picture of the state of health today
  • AARP will look at how smart technology is benefiting people at every age and how that can open a lifetime of business opportunities
  • A look at the FitTech startups pushing the boundaries in wearables
  • Learn from the companies that outfitted the Olympians about how high tech products boost performance
  • Jenna Wolfe will demo Lose It!, the newest nutrition tracking technology and discuss how tech helps keep her stay her best
  • Plus, Peloton will offer live connected exercise and a look at the revolution in at-home cycling studios
Be sure to spend time at the Fitness & Technology Marketplace, one of the most active and engaging areas of CES (Tech West, Sands, Level 2, Halls A-D). This high-energy experience will feature the newest innovations and tools making workouts more effective and outdoor activities more fun.  An expanded show floor space means you'll find it jam packed with the leading FitTech brands including Under Armour, Fitbit, Polar, Suunto Oy, Piq and many more.

Don't miss the excitement on the Living in Digital Times Stage (Booth 44030) where you'll see appearances by today's Olympians and professional athletes. Rodale and their leading health and fitness brands Men's Health, Women's Health and Runner's World, FIT-C, Whistle Sports Network and Digital Trends are the media partners for FitnessTech.

To view the full conference agenda, visit here.   To stay up to date on the latest news, sign up here.
For updates on FitnessTech at CES follow @CESFitnessTec; #FitTechCES and #CES2017
Tweet this: Learn about the shape of fitness tech industry at #CES2017. Details: 


About Living in Digital Times
Founded by veteran technology journalist Robin Raskin, Living in Digital Times brings together the most knowledgeable leaders and the latest innovations impacting both technology and lifestyle.  It helps companies identify and act on emerging trends, create compelling company narratives, and do better business through strong network connections.  Living in Digital Times produces technology conferences, exhibits and events at CES and other locations throughout the year by lifestyle verticals.  Core brands include Digital Health Summit, Digital Money Forum, FitnessTech, BabyTech, Kids@Play, Family Tech Summit, TransformingEDU, FamilyTech TV, BeautyTech, Wearables and FashionWare runway show, Mobile Apps Showdown, Last Gadget Standing, Robots on the Runway and the KAPi Awards.  The company also works with various foundations and manages the Appreneur Scholar awards program for budding mobile entrepreneurs, as well as the 10 Under 20: Young Innovators to Watch awards recognizing student STEAM innovations in New York City.  For more information, visit www.LivinginDigitalTimes.com and keep up with our latest news on Twitter, Linkedin and Facebook.



About CES:
CES is the world's gathering place for all who thrive on the business of consumer technologies. It has served as the proving ground for innovators and breakthrough technologies for 50 years—the global stage where next-generation innovations are introduced to the marketplace. As the largest hands-on event of its kind, CES features all aspects of the industry. Owned and produced by the Consumer Technology Association (CTA)TM, the technology trade association representing the $287 billion U.S. consumer technology industry, it attracts the world's business leaders and pioneering thinkers. Check out CES video highlights. Follow CES online at CES.tech and on social.



Media Contact: 
Karen Pineman
LKPR, Inc. for Living in Digital Times 
917-453-6887 (mobile)




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