CES 2014: (CES) Recognizes Innovation of Fully-Electric Zero-Turn Mower; Honors Cub Cadet for Eco-Design and Sustainability.
World's First Fully-Electric Zero-Turn Mower with Four-Wheel Steering Technology Again Validated as the Future of Lawn Care.
Cub Cadet,
the leader in outdoor power equipment, is excited to announce that the
International Consumer Electronics Show has named the RZT S™
ZERO, the world's first fully-electric zero-turn riding mower with
steering wheel control and four-wheel steering technology, as an Innovations Design and Engineering Awards Honoree
in the Eco Design & Sustainable Technologies category. This is the
second award of global prestige for the ZERO in 2013. It also received
the coveted Breakthrough Award from Hearst Media's Popular Mechanics in October.
The ZERO is the only fully electric zero-turn rider that is
controlled by a steering wheel and patented four-wheel steering
technology. This provides incredible maneuverability on all types of
terrain and allows for greater straight-line tracking as well as
traction and stability on hills. The advantages are immediately apparent
with the ZERO's "no compromise" cutting performance that produces the
Cub Cadet Signature Cut that customers have come to expect from the
brand.
The product is Cub Cadet's latest achievement in a history of
American-inspired innovation dating back to 1961, as well as an
extension of the Consumers Digest Best Buy Award winning line of zero-turn mowers.
"It's literally what you don't get with the Cub Cadet ZERO that's
most valuable. The ZERO's name really says it all ... zero gas, zero
oil, zero filters, zero belts, zero cumbersome lap bars, zero emissions,
zero engine maintenance, zero turf damage, and most remarkably, zero
engine noise," said Jeff Salamon, Cub
Cadet's director of marketing. "To be recognized as an honoree in the
International Consumer Electronics Show's Innovations Design and
Engineering awards is awesome. Everyone knows the remarkable
technologies that are showcased at CES each year and we are honored to
be in such company."
The Cub Cadet ZERO will be on exhibit at the Digital Experience! in Las Vegas on Monday, January 6, 2014 from 7:00 pm – 10:30 pm
at The Mirage Events Center (MEC) at the Mirage Hotel. It is currently
available in select markets and will be expanded into new markets for
spring 2014. For more information about the ZERO, visit cubcadet.com/zero. To join the conversation, follow Cub Cadet at:
About the CES Innovations Design and Engineering Awards
The
CES Innovations Design and Engineering Awards is an annual competition
which honors outstanding design and engineering in consumer electronics
products. All categories are judged by a preeminent panel of independent
industrial designers, independent engineers, and members of the trade
media across 29 product categories. Winners include new consumer
technology products or existing products with dramatic enhancements.
The Innovations entries were judged based on the following criteria:
- Engineering qualities, based on technical specs and materials used
- Aesthetic and design qualities
- The product's intended use/function and user value
- Design and innovation qualities of this product compared to others
- Why the product deserves the award -- its unique/novel features that consumers would find attractive.
The prestigious Innovations Design and Engineering Awards are
sponsored by the Consumer Electronics Association (CEA) ®, the producer
of the International CES, the global gathering place for all who thrive
on the business of consumer technology. Innovations 2014 Design and
Engineering honoree products are featured on CESweb.org/Innovations, which lists product categories, as well as each product name, manufacturer information, designer, description, photo and URL.
About Cub Cadet
The leader in the outdoor power
equipment industry, Cub Cadet engineers innovative, premium quality
products. Through a dedicated and extensive network of dealers and
retailers, Cub Cadet delivers a full line of high performance power
equipment and services that cover all aspects of grounds care for
professionals and homeowners – including the world's only 4-wheel steer
zero-turn riders; lap bar zero-turn riders; utility vehicles; lawn &
garden tractors, lithium ion- and gasoline-powered handheld & chore
products; snow throwers and more. A global company based in the U.S.,
Cub Cadet is recognized worldwide for its legacy in engineering
excellence and its progressive dedication to exceeding owner
expectations by delivering on its promise of better products, a better
experience and better results. For more information on all Cub Cadet
products, visit www.CubCadet.com.
SOURCE Cub Cadet.
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