The Japanese carrier NTT DoCoMo is giving a try, I would say, introducing the Samsung Galaxy S a korean branded smartphone in Japan, where people supports very hard Japan made smartphones. It is an uphill for DoCoMo. However Sony Ericcson Xperia X10 with an Android OS, who got a modest success in some way opened the way for android.
The video ad content tries with Darth Vader a Galaxy character, to appear the device coming from another planet.
Source: http://www.electronista.com/articles/10/11/26/docomo.sells.galaxy.s.with.vader.in.iphone.nation/
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