4Q 2019 Worldwide smartphone market share: Apple 18.9%, Samsung 18.4%, Huawei 15% says SA.

According to the latest research from Strategy Analytics, global smartphone shipments held steady at zero growth to reach 375 million units in the fourth quarter of 2019. Apple grabbed the first position with 19 percent global smartphone market share, Samsung claimed the second position, while Huawei dipped to 15 percent share in third place. Full-year smartphone shipments totaled 1.4 billion units in 2019.

Linda Sui, Director at Strategy Analytics, said, “Global smartphone shipments grew zero percent annually from 376.0 million units in Q4 2018 to 374.5 million in Q4 2019. Worldwide smartphone demand remains mixed for now, with sharp declines in China balanced by strong growth across India and Africa. Full-year smartphone shipments hit 1.41 billion in 2019, dipping 1 percent from 1.43 billion in 2018, due to mild inventory build in the second half of the year. Looking ahead, US trade wars and the China coronavirus scare will be among barriers to growth for smartphones in 2020.”

Neil Mawston, Executive Director at Strategy Analytics, added, “Apple iPhone shipments rose 7 percent annually from 65.9 million units worldwide in Q4 2018 to 70.7 million in Q4 2019. This was Apple’s best growth performance since 2015. Apple’s global smartphone market share has lifted from 18 percent to 19 percent in the past year. Apple is recovering, due to cheaper iPhone 11 pricing and healthier demand in Asia and North America. Samsung shipped 68.8 million smartphones worldwide in Q4 2019, dipping 1 percent annually from 69.3 million in Q4 2018. Samsung’s global market share stayed flat at 18 percent, the same level as a year ago. Samsung continues to perform relatively well across all price-bands, from the entry-level to premium models such as Galaxy Note 10+ 5G. On a full-year basis, Samsung remains number one with 21 percent market share in 2019.”

Woody Oh, Director at Strategy Analytics, added, “Huawei shipped 56.0 million smartphones worldwide in Q4 2019, sliding 7 percent annually from 60.5 million in Q4 2018. Huawei’s global market share has dipped from 16 percent to 15 percent in the past year. Despite strong 5G sales, Huawei is slowing at home in China and facing tougher competition abroad in key markets like Europe.”

Linda Sui, Director at Strategy Analytics, added, “Xiaomi maintained fourth place, capturing 9 percent global smartphone market share in Q4 2019, up strongly from just 7 percent a year ago. Xiaomi had a great quarter in Western Europe and held steady in its biggest market India. Xiaomi is pushing hard into the 5G smartphone category and this will be a solid growth area for the vendor in 2020. OPPO held the fifth position with an 8 percent global smartphone market share during Q4 2019, staying at the same level from a year ago. OPPO is expanding hard into Western Europe, with new models like the Reno 5G, but it remains under persistent pressure from giant Huawei at home in China.

For the full year 2019 smartphone worldwide market share, Samsung has a 20.9%, Huawei 17%, and Apple 14%.

The full report, Global Smartphone Shipments Hit 1.4 Billion in 2019, is published by the Strategy Analytics Wireless Smartphone Strategies (WSS) service, details of which can be found here: https://tinyurl.com/y75uhw62 .

About Strategy Analytics

Strategy Analytics is a global, independent research and consulting firm. The company is headquartered in Boston, USA, with offices in the UK, France, Germany, Japan, South Korea, Taiwan, India, and China. Visit www.strategyanalytics.com for more information.

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1 Numbers are rounded.

Samsung Billboards in Paris, Milan, Times Square NY, and Madrid hint its latest devices coming in Feb 11th.

Yesterday Samsung posted a teaser video about the shape of the future. Now the company is showing 4 billboards placed at Place de Concorde in Paris, in Duo de Milano, Milan, in Times Square, New York and Callao Square in Madrid.

Samsung will hold an UNPACKED GALAXY 2020  event in New York on Feb 11th, to unveil the Galaxy S20 Ultra, S20+, S20, and the Galaxy Z Flip.

 You can see the billboards below:

Place de la Concorde Paris.

Duo de Milano, Milan

Times Square, New York.

Callao Square, Madrid.

Samsung

Samsung Change the shape of the future video teaser. Galaxy Z Flip specifications.

Samsung is going to hold an UNPACKED event on February 11, 2020, in New York to unveil the new Galaxy trio family S20: Ultra, S20 + and S20 and probably alongside the Samsung Galaxy Z Flip new foldable smartphone with a clamshell form factor.

Some specifications of the Galaxy Z Flip:

6.7-inch foldable Infinity Flex display.

There’s also a tiny 1.06-inch display on the outside with Gorilla Glass 6. The 300×116 pixel resolution Super AMOLED display can show the time and notifications with the ability to be always-on.

RAM 8GB

Storage: 256GB

No microSD card slot

No 5G

Snapdragon 855+ processor.

Rear camera:  12-megapixel f/1.8 primary sensor and a 12-megapixel f/2.2 ultra-wide-angle camera with a 123-degree field of view.

Front camera: The Galaxy Z Flip’s 10-megapixel front-facing camera supports autofocus.

Release date: February 14th, 2020 Price: EU 1500 ($1.650) to be confirmed 

Battery:  The Galaxy Z Flip has dual batteries like the Galaxy Fold. They provide it with a total capacity of 3,300mAh and support 15W fast charging and 9W wireless charging.

Year 2019 PC WorldWide market share: Lenovo 24.3%, HP 23.6%, Dell 17.5% says IDC.

 The worldwide market for traditional PCs, inclusive of desktops, notebooks, and workstations, finished an impressive 2019 with fourth-quarter growth of 4.8% year over year, according to preliminary results from the International Data Corporation (IDC) Worldwide Quarterly Personal Computing Device Tracker. Global shipments during the quarter beat forecast expectations at just under 71.8 million units, the highest single quarter shipment volume in five years (4Q14). Overall, global shipments grew 2.7% year over year in 2019, the first full year of PC growth since the market grew 1.7% in 2011.

"This past year was a wild one in the PC world, which resulted in impressive market growth that ultimately ended seven consecutive years of market contraction," said Ryan Reith, program vice president with IDC's Worldwide Mobile Device Trackers. "The market will still have its challenges ahead, but this year was a clear sign that PC demand is still there despite the continued insurgence of emerging form factors and the demand for mobile computing."

The holiday quarter capped an impressive run for PCs in 2019, where three out of four quarters delivered year-over-year growth. The storyline in the commercial sector for most of the year was around the momentum driven by businesses transitioning PCs over to Windows 10 before the end of support for Windows 7 arrives in January 2020. The continued business push specifically helped the top 3 players – Lenovo, HP, and Dell – to further consolidate their hold on the market with a combined share of just over 65% in 2019 (up from 63% in 2018). In addition, the impact of several other market challenges declined in the quarter. Concerns about CPU availability continued but were helped by the adoption of AMD CPUs while signs of easing trade tensions and other industry drivers helped to increase market uptake for the most important quarter of the year.

"Despite the positivity surrounding 2019, the next twelve to eighteen months will be challenging for traditional PCs as the majority of Windows 10 upgrades will be in the rearview mirror and lingering concerns around component shortages and trade negotiations get ironed out," said Jitesh Ubrani, research manager for IDC's Worldwide Mobile Device Trackers. "Although new technologies such as 5G and dual- and folding-screen devices along with uptake in gaming PCs will provide an uplift, these will take some time to coalesce."

Regional Highlights

USA: The traditional PC market continued to see positive momentum in the fourth quarter of 2019, recording single-digit growth compared to the same period a year ago. Desktop and notebook categories both saw an increase in shipments as Windows 7 end of service (EOS) continued to loom large over the commercial segment, while the holiday season and fading concerns about tariffs contributed to a strong end of the year.

Asia/Pacific (excluding Japan) (APeJ): The traditional PC market came in slightly above forecast with shipments expected to be flat year over year. In China, the consumer PC market beat the forecast with notebooks showing year-over-year growth thanks to stronger than anticipated demand during the Singles Day (11.11) promotions. Meanwhile, the commercial PC market was soft, affected by the uncertain economic situation in China. In other APeJ countries, hardware renewals related to Windows 10 migration and end-of-year budget spending combined to support commercial PC shipments.

Canada: The traditional PC market grew for the 14th consecutive quarter as commercial markets continued to do the heavy lifting. Desktop shipments easily surpassed expectations posting an impressive 15.0% year-over-year gain.

Europe, Middle East, and Africa (EMEA): The traditional PC market continued its momentum in 4Q19, thanks to positive results from both desktops and notebooks. Despite the worsening of the CPU supply chain from Intel, which is expected to impact premium commercial products, the OEMs have been successful in securing components to deliver solid single-digit growth in the region.

Japan: The PC market maintained its Windows 7 EOS-driven momentum in 4Q19. The consumer segment is likely to show stronger growth in 2020 while the commercial segment should meet expectations.

Latin America: PC shipments were better than the year-over-year decline of 3.2% expected in 4Q19, despite weak macroeconomic indicators in the major economies and the political and social movements in the region in 2019. The improved results were mainly in portable devices for the commercial segment as some shipments were taken before the end of the year for education and government deals in the region.

Company Highlights

Lenovo retained the top position and made further share gains compared to 2018, finishing the year with a market share of 24.3%. Outside of the APeJ region, Lenovo grew in almost every other region and led all OEMs with 8.2% year-over-year growth in 2019.

HP Inc. PC volumes grew 4.8% in 2019 with strong fourth-quarter growth of 6.9%. HP did a good job navigating the CPU shortages throughout the year and as a result, was able to grow its market share to 23.6% (up from 23.1% in 2018).

Dell Technologies retained the third position in the PC market in 2019 and grew its market share 0.5 points over 2018 reaching 17.5% worldwide. Dell recorded its own record high for shipments during the holiday quarter and led the top OEMs with 10.7% year-over-year growth. The growth was largely thanks to a robust U.S. market mixed with strong commercial activity throughout North America and a few other important markets.

Apple's Mac volumes saw a decline in 4Q19 with 4.7 million units shipped, down 5.3% year over year. Apple's continued momentum in the iPad and iPhone space have more than offset its challenges with Mac volumes, however. Shipment volumes were also down 2.2% for the full year 2019.

Acer Group rounded out the top 5 with a 6.1% market share during the quarter and 6.4% for the year. Despite remaining in the top 5, Acer did see volumes decline 4.2% during 4Q19 and 4.6% for the year.

Download the New Microsoft Edge Chromium browser.

You can download the new Microsoft Edge Chromium now from this Microsoft site. It is an update of the current version and it is available for Windows 10, Windows 8.1, Windows 8, Windows 7, macOS, iOS and Android.

After you download the new browser and installed it, it will start up and show various options of settings including 3 avoid tracking levels that you can select.

MWC 2020: SONY will unveil new Xperia smartphones at a press conference on February 24th.

SONY will announce a new range of Xperia smartphones at MWC Barcelona 2020 in Monday, February 24th, 8:30 a.m and will live stream the conference on this address: www.youtube.com/user/sonyxperia

LG is rolling out WebOS 5.3 software 2020 version for smart TVs.

Some LG Smart TVs are receiving the 2020 WebOS software update from before version 4.0 to 5.3. At least this guy from techwibe has updated his LG LH 604T Smart TV to the new software version, as you can see on the picture below:

There are no details of the goods of the WebOS 5.3 software update that brings to the users, at this time.

Before related post:

https://worldwidegadget.blogspot.com/2019/12/ces-2020-lg-webos-new-version-software.html

Wi-Fi Certified 6 is here for advanced connectivity.

Capacity, efficiency, and performance for advanced connectivity

Wi-Fi CERTIFIED 6™, the industry certification program based on the IEEE 802.11ax standard, provides the capacity, efficiency, coverage, and performance required by users today in the most demanding Wi-Fi® environments. Emphasizing quality connectivity in locations with hundreds or thousands of connected devices such as stadiums and other public venues, as well as corporate networks utilizing time-sensitive, high bandwidth applications, Wi-Fi CERTIFIED 6 networks ensure each connected device performs at an optimum level. Wi-Fi CERTIFIED 6 devices meet the highest standards for security and interoperability, and enable lower battery consumption, making it a solid choice for any environment, including the Internet of Things (IoT).

Key benefits of Wi-Fi CERTIFIED 6 technology include:

• Higher data rates
• Increased capacity
• Performance in environments with many connected devices
• Improved power efficiency

Wi-Fi CERTIFIED 6 provides the foundation for a host of current and emerging uses from streaming ultra-high-definition movies, to mission-critical business applications requiring high bandwidth and low latency, to stay connected and productive while traversing large, congested networks in airports and train stations.

Introducing Wi-Fi 6E

Wi-Fi operation in the 6 GHz frequency band will enable Wi-Fi to continue delivering positive experiences for the most bandwidth-intensive applications. Wi-Fi 6E brings a common industry name to identify devices that will offer the features and capabilities of Wi-Fi 6, extended to the

6 GHz band following regulatory approvals.

Wi-Fi 6E will utilize up to 14 additional 80 MHz channels and 7 additional 160 MHz channels in 6 GHz for applications such as high-definition video streaming and virtual reality. Wi-Fi 6E devices will leverage these wider channels and additional capacity to deliver greater network performance and support more Wi-Fi users at once, even in very dense and congested environments.

Innovation and performance in challenging environments

The ubiquity of Wi-Fi and its ability to complement other wireless technologies helps bring the promise of connecting everyone and everything, everywhere, closer to reality. Wi-Fi popularity has also created very diverse and densely populated Wi-Fi conditions, requiring technological advances to meet the needs of users. Wi-Fi CERTIFIED 6 delivers improvements and new features that enable Wi-Fi devices to operate efficiently in the densest and dynamic connectivity settings.

Key capabilities:

• Orthogonal frequency division multiple access (OFDMA) effectively shares channels to increase network efficiency and lower latency for both uplink and downlink traffic in high demand environments
• Multi-user multiple inputs, multiple outputs (multi-user MIMO) allows more downlink data to be transferred at one time, enabling access points (APs) to concurrently handle more devices
• 160 MHz channel utilization capability increases bandwidth to deliver greater performance with low latency
• Target wake time (TWT) significantly improves network efficiency and device battery life, including IoT devices
• 1024 quadrature amplitude modulation mode (1024-QAM) increases throughput for emerging, bandwidth-intensive uses by encoding more data in the same amount of spectrum
• Transmit beamforming enables higher data rates at a given range to increase network capacity

Wi-Fi CERTIFIED 6 devices bring enhanced performance to emerging applications such as virtual and augmented reality used in e-Learning, telepresence, and healthcare. Wi-Fi CERTIFIED 6 also provides carriers and public Wi-Fi operators with more capabilities to support advanced connectivity in retail, stadiums, and transportation hubs, including a growing array of location-based applications and services.

MWC 2020: Samsung Galaxy S20 Ultra, S20 + and S20 specifications surged.

 Picture credit:XEETECHCARE.

Ice Universe has posted on Twitter a chart we post here below, of 3 Samsung Galaxy S20 model specifications that might be the smartphones the company is going to unpack on February 11, 2020, at MWC 2020 in San Francisco and release on March 6, 2020.

All 3 Galaxy S20 Ultra, S20+, and S20 will sport a 108MP main camera and all of them will have the capability to record 8K 30fps or 4K HDR 120fps video.

However, we don't see a 12GB of RAM device since the Galaxy Note 10 has it, or if there will be a 5G version.

All of them will arrive with 8GB RAM and 256GB of storage and Snapdragon 865 or Exynos 990.

The batteries coming in them are 4900, 4300 and 3730 mAh respectively, and the screens are 6.9, 6.7, and 6.2 inches, as well. 

Samsung invites to the February 11 Galaxy UNPACKED 2020 event in San Francisco. Video.

On February 11, Samsung Electronics will unveil new, innovative devices that will shape the next decade of mobile experiences.

The reveal will take place at the Samsung Galaxy Unpacked Event in San Francisco at 11 a.m. PST.

Livestreaming of the event will be available at Samsung Global Newsroom, Samsung Mobile Press, and Samsung.com.

CES 2020: LG To Unveil 2020 Real 8K TV Lineup Featuring Next-Gen AI Processor.

LG Electronics (LG), the company delivering the Real 8K experience, will introduce its expanded 8K TV lineup next week at CES^® 2020 – eight TVs with new 77- and 65-inch class models joining LG’s existing 88- and 75-inch screen sizes.

The diverse 2020 lineup includes premium 88- and 77-inch class LG SIGNATURE OLED 8K TVs (models 88/77 OLED ZX) and advanced LG NanoCell TVs (models 75/65 Nano99, 75/65 Nano97, 75/65 Nano95), with every model exceeding the industry’s official new 8K Ultra HD definition set by the Consumer Technology Association(CTA) which requires a minimum 50 percent CM threshold. Trusted independent labs such as TÜV Rheinland have validated that LG SIGNATURE OLED 8K and LG 8K NanoCell TV exceed this definition.^*

Not only do LG 8K TVs deliver Real 8K, they are also future-proofed to provide customers peace of mind with multiple ways to enjoy the Real 8K experience. The new models offer the capability to play native 8K content thanks to support of the widest selection of 8K content sources from HDMI and USB digital inputs, including codecs such as HEVC, VP9 and AV1, the latter being backed by major streaming providers including YouTube. LG’s 8K TVs will support 8K content streaming at a rapid 60FPS and are certified to deliver 8K 60P over HDMI.

LG’s latest 8K TVs also feature upgraded performance thanks to the new α (Alpha) 9 Gen 3 AI Processor. By leveraging deep learning technology, the 2020 lineup delivers optimized picture and sound quality for all types of content through AI-based 8K upscaling. Based on an intelligent deep learning network, AI 8K Upscaling delivers vivid and accurate 8K images by analyzing the content and applying Quad Step Noise Reduction and frequency-based Sharpness Enhancer to increase lower resolution content to near 8K perfection.

The α9 Gen 3 processor’s AI Picture Pro is capable of recognizing faces and text on screen, fine-tuning and sharpening each to produce more natural skin tones, well-defined facial features and clearer, more readable characters. What’s more, Auto Genre Selection recognizes the type of content being watched and automatically applies the ideal picture settings, guaranteeing the best image quality among four genres: movie, sports, standard and animation.

LG’s AI Sound Pro analyzes and classifies the audio of content among five categories –music, movies, sports, drama or news – for clearer voices and richer, more textured background sound. Spoken words are isolated and their volume increased, making it distinctively easier for viewers to understand while background noises are identified and the scene up-mixed to virtual 5.1 surround for a heightened level of viewer immersion.

On top of the exceptional viewing experience, LG 8K TVs offer a new level of convenience made possible by AI technology. Users can monitor and control compatible IoT devices directly from the TV’s Home Dashboard, while Hands-Free Voice Control allows viewers to easily control multiple connected devices with just their voice, even from across the room. Available in 144 countries, ThinQ voice recognition is built into every LG 8K TV. And with LG’s popular smart TV platform, webOS, the new TVs support Apple AirPlay 2 and HomeKit as well as both Google Assistant and Amazon Alexa, with Amazon Alexa Premium Far-Field Voice compatibility in the future.

“LG is deeply committed to providing consumers with an outstanding viewing experience,” said Park Hyoung-sei, president of the LG Home Entertainment Company. “With LG 8K OLED and NanoCell TVs, customers can know they are getting future-proofed products that will deliver mesmerizing picture quality regardless of the format.”

LG’s comprehensive, 8K lineup will be on show during CES 2020 from January 7-10 at the company’s booth (#11100, Central Hall, Las Vegas Convention Center). Follow all of LG’s CES activities and announcements on social media using #LGCES2020.

CES 2020: Jabra Launches the Elite Active 75t: True Wireless Earbuds Engineered For Active Lifestyles.

• True wireless waterproof earbuds with an ergonomic fit and secure active grip coating providing optimal noise isolation
• 22 percent smaller compared to the Elite Active 65t
• Up to 7.5 hours battery life that extends up to 28 hours with the charging case
• MySound – individualized audio based on user's personal hearing profile (Q2, 2020)
• MyControls – individual use of earbuds and programmable buttons (Q2, 2020)
• Waterproof, sweat and dust resistance with two-year warranty

Jabra, a leader in personal sound and office solutions, announces the Elite Active 75t earbuds – the active lifestyle edition of the recently announced Elite 75t true wireless earbuds. The Elite Active 75t is enhanced for durability and optimized for workout and fitness use. The Elite Active 75t is the latest in Jabra's award-winning portfolio of true wireless earbuds and brings the same great calls and music expected from Jabra.

The Jabra Elite Active 75t is 22 percent smaller than its predecessor, the award-winning Elite Active 65t, and features an 89 percent increase in battery life (up to 28 hours with the charging case). The earbuds are built with a durable coating for dust and sweat resistance and feature an increased IP rating from IP56 (of the Elite Active 65t) to IP57, making them waterproof, including a warranty of two years.

Noise isolation

The Elite Active 75t provide first-class noise isolation by utilizing thousands of ear measurements and scans to create the most optimal earbud shape, building up from four generations of true wireless Elite products and thus providing optimal passive noise reduction for a better sound experience.

The user has the option of being totally immersed in their music or calls. Alternatively, they can use the HearThrough activation to let sound in when needed.

Introducing Jabra MySound

In the second quarter of 2020 (Q2, 2020), Jabra will introduce MySound, a new software offering. MySound is uniquely built using the hearing know-how and technology from sister company GN Hearing, producers of world-class hearing aids, to individualize each user's music experience.

MySound enables users to optimize their sound experience to their personal hearing profile. Users will take a test comprising a series of beeps in the Jabra Sound+ app that calibrates the headphones based on each users' unique profile for a truly individualized experience.

Jabra MyControls

To provide more user choice and convenience, Jabra MyControls will also be available in Q2 2020. Users will have the option to use just one earbud, allowing for added freedom and extension of battery time. Through the Jabra Sound+ app, users can configure the functions on the left and right earbud to meet their personal preferences. 

René Svendsen-Tune, CEO at Jabra, said, "We are proud to be taking audio to the next level with our most optimal true wireless earbuds yet. The Elite Active 75t is a testament to Jabra's engineering expertise and is proof that we are committed to creating the best user experience in the market. Jabra MySound is a first step in harnessing the expertise of both GN Hearing and Jabra to deliver not just outstanding sound but individualized audio experiences."

Key features and specifications: 

• Compact earbuds, tested for a secure active fit with optimal noise isolation
• Jabra MySound for individualized sound (early Q2, 2020)
• Jabra MyControls to define button settings (early Q2, 2020)
• Up to 7.5 hours battery life, and 28 hours with the charging case
• Four-microphone technology for crystal clear calls in every environment
• Charging with USB-C
• Reliable true wireless connectivity with no audio dropout
• IP57-rated durability and two-year warranty against dust and sweat*

Pricing and availability

Jabra Elite Active 75t will be available February 2020 at Amazon, Best Buy and Jabra.com, MSRP 199 USD. The earbuds will be available in six colors: Navy (February), Copper Black (Amazon exclusive, February), Titanium Black (Best Buy US exclusive, February), Grey (April), Sienna (April) and Mint (April).

Find out more about Jabra at CES at www.jabra.com/ces or visit us at Central Hall | Booth 16714.  

About Jabra

Jabra is a leader in engineering communications and sound solutions – innovating to empower both consumers and businesses. Proudly part of the GN Group, we are committed to letting people hear more, do more, and be more than they ever thought possible. Through sound and video, we help transform lives. Jabra engineering excellence leads the way, building on 150 years of pioneering work. This allows us to create integrated headsets and communications tools that help professionals work more productively; wireless headphones and earbuds that let consumers better enjoy calls, music, and media; and pioneering video conferencing solutions, enabling seamless collaboration between distributed teams. Jabra employs approx. 1,400 people worldwide, and reported annual revenue of DKK 4,7bn in 2018. The GN Group, founded in 1869, operates in 100 countries and delivers innovation, reliability, and ease of use. Today, GN employs 6000 people, and is Nasdaq Copenhagen listed. GN makes life sound better. www.jabra.com  

© 2019 GN Audio A/S. All rights reserved. Jabra® is a registered trademark of GN Audio A/S. All other trademarks included herein are the property of their respective owners (design and specifications are subject to change without notice).

SOURCE Jabra

For further information: Jabra, Karl Bateson, Head of PR & Earned Media, North America, kbateson@jabra.com, 978.656.4578; LEWIS PR, Hayley Minardi, Account Director, jabraus@teamlewis.com, 202.748.1159

CES 2020: Sony Electronics Announces New 8K LED, 4K OLED and 4K LED Models, with Advanced Picture Quality and Sound Capabilities.

CES 2020: Sony Electronics Announces New 8K LED, 4K OLED and 4K LED Models, with Advanced Picture Quality and Sound Capabilities.

 Sony Electronics Inc. today announced new Z8H 8K LED, A8H and MASTER Series A9S OLED, and X950H and X900H 4K LED televisions. Offering a premium viewing experience consumers have come to expect from Sony, this new lineup features proprietary technologies previously only found in Sony's MASTER Series models. These new televisions aim to deliver the most immersive viewing experience in their class, with evolving technologies and premium large screens, created to deliver content the way creators intended.

"Delivering a personalized, immersive and true-to-life viewing experience is a core focus when developing our next generation TVs," said Mike Fasulo, president and chief operating officer of Sony Electronics North America. "This lineup offers incredible new features to optimize the consumer experience and continue to deliver the creator's intent in both 4K and 8K resolution."

By utilizing Sony's best-in-class Picture Processor X1™ Ultimate, clear and precise picture quality is achieved, offering customers a highly realistic viewing experience. Additionally, with TRILUMINOS™ Display, Sony reproduces the subtle nuances of color, light and gradation from video lens to living room, offering more shades of red, green and blue than ever before. Premium quality sound is a key part of the viewing experience as well, and the new models feature Sound-from-Picture Reality™, which aligns the position of the sound with the images on the screen to offer a uniquely lifelike experience. The new models will continue to deliver the creator's intent with Netflix Calibrated Mode, offering studio-quality Netflix content, and IMAX® Enhanced™1, which brings The IMAX Experience into the home by offering a new level of sight, sound and scale.

This lineup also introduces Ambient Optimization, a new technology that optimizes picture and sound quality in any customer environment. To bring this new concept to life, Acoustic Auto Calibration detects where the customer views their TV from during initial setup and calibrates sound quality based on the environment. This new feature brings the television's full sound potential to any environment.  

In addition to Ambient Optimization, this lineup will feature a new Immersive Edge design concept. In order to maximize the immersive experience, a noiseless stand is now located at the edge of the screen. The minimalist stand is less noticeable, offering customers an improved and unobstructed viewing experience.  

For the upcoming next-generation gaming consoles, select new models will support 8K HDR (7,680 x 4,320) resolution, 4K (3,840 x 2,160) 120fps high frame rate and fast response time via HDMI inputs to deliver their maximum performance for a cutting-edge gaming experience.

New Lineup Highlights

• Z8H's New Frame Tweeter: The most immersive experience is realized through enhanced picture quality, slim design and Sound-from-Picture Reality™ with Sony's new Frame Tweeter technology. The Frame Tweeter vibrates the frame of the TV to emit sound, giving customers the feeling that sound is coming directly from the screen.
  
  
• X-Motion Clarity for OLED: This revolutionary technology from Sony will now be available for OLED, refining action on the screen in real time with an incredible refresh rate that is brighter and clearer than ever before.
  
  
• X-Wide Angle X950H Expansion: X-Wide Angle technology provides vivid real-world colors from any angle while retaining more brightness than other conventional LED TVs. Enjoy a great picture with incredible contrast from anywhere in the room. To offer an even more impactful viewing experience, the X950H has expanded X-Wide Angle to 55" and 65" class size.
  
  
• Z8H's Backlit Remote: Customers can now enjoy their viewing experience in darker environments with the Z8H's backlit remote.
  
  
• Android TV™: The new lineup will feature Android TV with the Google Assistant, Google Play Store and Chromecast built-in, which offers users easy access to content, services and devices via its extensive platform. Sony's original user interface menus and voice controls are also enhanced for better daily use. Expanded voice control functions enable users to enjoy live TV, apps and connected devices hands-free. 
  
  
• Hands-free Capabilities for X950H and Z8H: Sony's voice-activated TVs work alongside Google Assistant to provide a smarter viewing experience.2 Ask the Assistant to search for the latest blockbuster, stream shows, or open multiplayer games. Have it dim the lights by connecting smart home devices. Manage tasks and see your calendar. Or ask it questions and see the answers on your TV.
  
  
• Smart Speaker Compatibility: With the Google Assistant2 and Amazon Alexa3 enabled devices, you may cast and control videos from YouTube with Google Home or change the channel or volume with Amazon Alexa enabled devices.
  
  
• Easy Connectivity to Most Devices: With Apple® AirPlay® 2, users can stream movies, music, games and photos to their television right from their iPhone®, iPad® or Mac®. Apple HomeKit™ technology provides an easy, secure way for users to control their television from their iPhone®, iPad® or Mac®4 5

New Sony TV Models and Key Features

Z8H [85" class (84.6" diag.) and 75" class (74.5" diag.) models] 8K LED TV features:

• Delivers Sony's super-high 8K detail and lifelike picture quality
• Utilizes Picture Processor X1™ Ultimate to provide crisp, high contrast
• Full Array LED brings more realistic peaks of brightness, more accurate shadow detail and deeper blacks than standard LED TVs
• New Frame Tweeter technology offers immersive experience with Sound-from-Picture Reality™ and slim design
• Offers a new backlit remote so customers can enjoy their viewing experience in darker environments
• Two-position stand provides customers the flexibility to create a narrower stand for smaller TV cabinets
• New Ambient Optimization optimizes picture and sound quality in any environment
• TRILUMINOS™ Display reproduces the subtle nuances of color, light and gradation from video lens to living room
• Dolby Vision™ and Dolby Atmos™ support
• Features hands-free capabilities
• Works with Smart Speakers, including Google Home and Amazon Alexa enabled devices
• Easy connectivity to most devices, including Apple® AirPlay® 2 and HomeKit™
• Quick access to an array of content and services with Android TV
• Custom Mode, along with Sony's other calibrated viewing modes, provides various viewing options to suit customers' tastes while faithfully preserving the creator's intent
• 4K 120fps compatible

MASTER Series A9S [48" class (47.5" diag.) model] OLED TV features:

• Newly added 48" size meets consumer demand for smaller, high-quality OLED options
• Small and central aluminum stand provides users with flexibility in smaller spaces
• Offers best-in-class MASTER series picture quality in a smaller size
• Includes Sony's premium OLED TV features, including Picture Processor X1™ Ultimate, Pixel Contrast Booster and Acoustic Surface Audio™
• X-Motion Clarity technology will now be available for OLED, refining action on the screen in real time with brighter and clearer picture than ever before
• New Ambient Optimization optimizes picture and sound quality in any customer environment
• TRILUMINOS™ Display reproduces the subtle nuances of color, light and gradation from video lens to living room
• Dolby Vision™ and Dolby Atmos™ support
• Works with Smart Speakers, including Google Home and Amazon Alexa enabled devices
• Easy connectivity to most devices, including Apple® AirPlay® 2 and HomeKit™
• Quick access to an array of content and services with Android TV
• Custom Mode, along with Sony's other calibrated viewing modes, provides various viewing options to suit customers' tastes while faithfully preserving the creator's intent

A8H [65" class (64.5" diag.) and 55" class (54.6" diag.) models] OLED TV features:

• Utilizes Picture Processor X1™ Ultimate to provide crisp, high-contrast and true-to-life picture
• Offers Pixel Contrast Booster, which enriches colors at high brightness
• X-Motion Clarity technology will now be available for OLED, refining action on the screen in real time with brighter and clearer picture than ever before
• Two subwoofers improve and enhance Acoustic Surface Audio™
• Now supports Dolby Atmos™, in addition to Dolby Vision™
• New Ambient Optimization optimizes picture and sound quality in any customer environment
• TRILUMINOS™ Display reproduces the subtle nuances of color, light and gradation from video lens to living room
• Works with Smart Speakers, including Google Home and Amazon Alexa enabled devices
• Easy connectivity to most devices, including Apple® AirPlay® 2 and HomeKit™
• Quick access to an array of content and services with Android TV
• Custom Mode, along with Sony's other calibrated viewing modes, provides various viewing options to suit customers' tastes while faithfully preserving the creator's intent

X950H [85" class (84.6" diag.), 75" class (74.5" diag.), 65" class (64.5" diag.), 55" class (54.5" diag.) and 49" class (48.5" diag.) models] 4K LED TV features:

• Offers Sony's best-ever picture and sound quality for 4K LED TVs
• Utilizes Picture Processor X1™ Ultimate to provide crisp, high contrast
• Full Array LED brings more realistic peaks of brightness, more accurate shadow detail and deeper blacks than standard LED TVs
• X-Wide Angle technology, which provides vivid real-world colors from any angle while retaining more color and brightness, will be expanded to 55" and 65" for this model
• Features improved Acoustic Multi-Audio, Sound-from-Picture Reality™ concept with bi-amp system, which controls main speaker and invisible tweeter separately, and X-Balanced Speaker, a new shaped speaker unit that pairs slim design with sound clarity6
• Flush Surface design offers sleek, bezel-less look7
• New Ambient Optimization optimizes picture and sound quality in any environment
• TRILUMINOS™ Display reproduces the subtle nuances of color, light and gradation from video lens to living room
• Dolby Vision™ and Dolby Atmos™ support
• Features hands-free capabilities8
• Works with Smart Speakers, including Google Home and Amazon Alexa enabled devices
• Easy connectivity to most devices, including Apple® AirPlay® 2 and HomeKit™
• Quick access to an array of content and services with Android TV
• Custom Mode, along with Sony's other calibrated viewing modes, provides various viewing options to suit customers' tastes while faithfully preserving the creator's intent

X900H [85" class (84.6" diag.), 75" class (74.5" diag.), 65" class (64.5" diag.) and 55" class (54.5" diag.) models] 4K LED TV features:

• New mid-range Full Array LED model
• Offers Acoustic Multi-Audio9 with X-Balanced Speaker
• Dolby Vision™ and Dolby Atmos™ support
• Diamond cut bezel for slim design
• TRILUMINOS™ Display reproduces the subtle nuances of color, light and gradation from video lens to living room
• Works with Smart Speakers, including Google Home and Amazon Alexa enabled devices
• Easy connectivity to most devices, including Apple® AirPlay® 2 and HomeKit™
• Quick access to an array of content and services with Android TV
• Custom Mode, along with Sony's other calibrated viewing modes, provides various viewing options to suit customers' tastes while faithfully preserving the creator's intent
• 4K 120fps compatible10
• NEXTGEN TV compatible11

Pricing and Availability

Pricing and retail availability will be announced in spring 2020.

For more information on new Sony television models, please visit https://www.sony.com/electronics/ces

For more information on all Sony televisions, please visit https://www.sony.com/electronics/tv/t/televisions

About Sony Electronics Inc. 

Sony Electronics is a subsidiary of Sony Corporation of America and an affiliate of Sony Corporation (Japan), one of the most comprehensive entertainment companies in the world, with a portfolio that encompasses electronics, music, motion pictures, mobile, gaming, robotics and financial services. Headquartered in San Diego, California, Sony Electronics is a leader in electronics for the consumer and professional markets. Operations include research and development, engineering, sales, marketing, distribution and customer service. Sony Electronics creates products that innovate and inspire generations, such as the award-winning Alpha Interchangeable Lens Cameras and revolutionary high-resolution audio products. Sony is also a leading manufacturer of end-to-end solutions from 4K professional broadcast and A/V equipment to industry leading 4K Ultra HD TVs. Visit www.sony.com/news for more information.

SOURCE Sony Electronics Inc.

For further information: Sony Electronics Contacts: Cheryl Goodman, Corporate Communications, selpr@sony.com, 858.942.4079; or Emily Ewing, Home Entertainment and Sound, emily.ewing@sony.com, 858.942.9564