MWC 2012: GSMA announces Winners of the 17th Annual Global Mobile Awards.

WorldWide Tech & Science. Francisco De Jesùs.

GSMA Announces Winners of the 17^th Annual
Global Mobile Awards

28 February 2012, Mobile World Congress, Barcelona: The GSMA today announced the winners of the 17th Annual Global Mobile awards, held at the GSMA Mobile World Congress in Barcelona. The winners were honoured in an afternoon ceremony hosted by comedian and songwriter Tim Minchin.

Minchin delighted and entertained the audience, performing two songs during the awards show. Cherie Blair, champion of the GSMA’s mWomen programme, joined Minchin on stage to co-present four awards within the ‘Social and Economic Development’ category.   

“The 2012 Global Mobile Awards continue to showcase the greatest, most creative and innovative products and services driving the mobile ecosystem today and into the future. With a record number of high calibre entries this year, it is a significant achievement to have been honoured in today’s ceremony,” said Michael O’Hara, Chief Marketing Officer, GSMA. “The GSMA congratulates winners and commends all those taking part for raising the benchmark of contributions to mobile communications across the entire industry.”

The winners of the 2012 Global Mobile Awards are:

Best Mobile App for Consumers

Winner: Rovio Entertainment Ltd. - Angry Birds Rio

Best Mobile App for Enterprise

Winner: Citrix Systems - Citrix Receiver

Judges Choice - Best Overall Mobile App

Winner: WhatsApp Inc. - WhatsApp

Most Innovative Mobile App

Winner: SwiftKey

Best Mobile Advertising & Marketing Campaign

Winner: Brandtone - Carling Black Label "Be the Coach"

Innovation in Mobile Advertising

Winner: Google - Google Wallet

Mobile Marketing & Advertising Agency of the Year

Winner: [am.o.bee]

Best Enterprise Mobile Service

Winner: Fiberlink - MaaS360

Best Consumer Mobile Service

Winner: Google - Google Maps for Android

Best Network Product or Solution for Serving Customers

Winner: Turkcell - Turkcell TiklaKonus

Best Product, Initiative or Service for Underserved Segments

Winner: Safaricom - Grundfos

mWomen Best Mobile Product or Service for Women in Emerging Markets

Winner: Etisalat, Qualcomm, D-Tree International and Great Connection Inc. - Etisalat Mobile Baby

Best Use of Mobile in Emergency or Humanitarian Situations

Winner: UBL Omni - transparent and efficient Cash Disbursement service after the 2009 IDPs Crisis and the 2010 Flood Crisis

The Green Mobile Award

Winner: Flexenclosure - E-site

Best Mobile Health Innovation

Winner: Etisalat, Qualcomm, D-Tree International and Great Connection Inc. - Etisalat Mobile Baby

Best Mobile Innovation for Education or Learning

Winner: OnPoint Digital - CellCast Solution

Best Mobile Innovation for Automotive, Transport or Utilities

Winner: Ford Motor Company Ltd. - Ford SYNC with Emergency Assistance

Best Mobile Money Innovation

Winner: Etisalat, MasterCard and Oberthur Technologies - Etisalat Commerce

Best Mobile Innovation for Publishing

Winner: Financial Times and Assanka - The Financial Times Web App

Best Smartphone

Winner: Samsung - Samsung Galaxy S II

Best Feature Phone or Entry Level Phone

Winner: Nokia - Nokia C3-00

Device Manufacturer of the Year

Winner: Samsung

Best Mobile Tablet

Winner: Apple - Apple iPad 2

Best Embedded Mobile Device (Non-Handsets)

Winner: AT&T - Garmin GTU 10

Best Mobile Broadband Technology

Winner: KT - KT's Premium WiFi Solution

Best Infrastructure Technology

Winner: Alcatel-Lucent - lightRadio Network

Best Technology Breakthrough

Winner: Vodafone Group PLC - Quad Rate Technology: an evolved path doubling the efficiency of mobile voice

Best Cloud Based Technology

Winner: Appcelerator - Titanium Integrated Development Platform

Best Technology Product or Solution for Safeguarding and Empowering Customers

Winner: Cloudmark - Cloudmark Mobile Messaging Security Suite

GSMA Chairman's Award

Joint winners: KDDI, NTT DOCOMO, INC. and SOFTBANK MOBILE

Government Leadership Award

Winner: Government of the Republic of Colombia

A panel of judges searching for the most promising ‘Best New Mobile Handset, Device or Tablet at Mobile World Congress 2012’ will select a shortlist of nominees, and a winner that will be announced on the morning of Thursday 1st March, 2012 at Mobile World Congress. Both the shortlisted nominees and the winner will be announced via Mobile World Live TV and on the Global Mobile Awards website.

The full list of winners and finalist for the 2012 Global Mobile Awards is available at: http://www.globalmobileawards.com/winners2012.php

In total, more than 170 independent analysts, journalists, academics and subject matter experts and 16 representatives from mobile operators throughout the world participated in the judging of the 2012 awards.

2012 Global Mobile Awards sponsors include: INQ (Platinum Awards Sponsor);Conduit (Apps of the Year Category); CNBC, Fortune and Time (Platinum Media Partners); and Africa Telecoms, Fierce Wireless, GIZMODO, GoMo News and Mobile Communications International, Tech Week Europe (Gold Media Partners). Market data for the ‘Best Mobile App for Consumers’ and ‘Best Mobile App for Enterprise’ categories was provided by Distimo.

About the GSMA

The GSMA represents the interests of mobile operators worldwide. Spanning more than 220 countries, the GSMA unites nearly 800 of the world’s mobile operators, as well as more than 200 companies in the broader mobile ecosystem, including handset makers, software companies, equipment providers, Internet companies, and media and entertainment organisations. The GSMA also produces industry-leading events such as the Mobile World Congress and Mobile Asia Expo.

For more information, please visit the GSMA corporate website at www.gsma.com or Mobile World Live, the online portal for the mobile communications industry, at www.mobileworldlive.com.

Media Contact:

For the GSMA

Abigail Faylor

+44 (0)2070 670 851

afaylor@webershandwick.com

GSMA Press Office

press@gsm.org

GSMA announces call for entries for 17th annual Global Mobile Awards 2012.

WorldWide Tech & Science. Francisco De Jesús.

The GSMA announced that the Global Mobile Awards 2012, which recognise excellence, achievement and innovation within the mobile communications industry, are now open for entry. The Global Mobile Awards will be presented at the GSMA Mobile World Congress in Barcelona on Tuesday 28th February 2012.

“Now in the 17th year, the Global Mobile Awards continue to celebrate and showcase the creativity, diversity and talent that drive the mobile communications industry,” said Michael O’Hara, chief marketing officer, GSMA. “To honour the very best achievements, we have introduced new awards to reflect developments in innovation, apps, services, devices and technology across the entire mobile ecosystem. We wish the best of luck to all those taking part.”

Global Mobile Awards for 2012 will be presented in the following categories:

• Apps of the Year
• Best Mobile Handsets and Devices
• Mobile Marketing and Advertising
• Mobile Innovation
• Best Technology
• Social and Economic Development
• Best Mobile Services
• Outstanding Achievement Awards

The GSMA is introducing key enhancements to the 2012 awards and in total, 32 awards will be presented over the eight categories, with 18 new awards reflecting the broad and constantly evolving mobile ecosystem.

 First, the GSMA has consolidated the awards in the ‘Apps of the Year’ category, which is sponsored by Conduit and reflects the continued explosive demand for mobile applications. In that category, the GSMA has introduced three new awards, two of which will be based on statistical evidence of global downloads and usage, and one, the ‘Most Innovative Mobile App’ award, which is open for entry to all. This category will also include a ‘Judges’ Choice - Best Overall Mobile App’ award which will be determined by an independent panel of experts.

The 2012 awards will also expand the ‘Best Mobile Handsets and Devices’ category with specific awards for ‘Best Smartphone’, ‘Best Feature Phone’ and a new ‘Best Mobile Tablet’ award. In addition, a panel of judges will search for and select the best and most promising ‘Best New Mobile Handset, Device or Tablet’ on show at the Mobile World Congress 2012 event.

Additional notable developments are included within the ‘Mobile Marketing and Advertising’ category to elevate and recognise innovation and creativity within this rapidly emerging sector.

 The ‘Mobile Innovation’ category, focused on the convergence of mobile in the vertical sectors such as health, transport, automotive and utilities and education, will now also include specific awards aimed at expansion in mobile publishing and mobile money services. New categories have been introduced within the ‘Best Technology’ and ‘Social and Economic Development’ categories, with additions such as ‘Best Use of Mobile in Emergency or Humanitarian Situations’ and the ‘mWomen - Best Product or Service for Women in Emerging Markets’.

The Global Mobile Awards 2012 can be entered online and nominations close on Wednesday 30th November 2011. Entries are open to companies across the entire mobile ecosystem and all products, services, initiatives and programmes entered must support, be deployed over or be accessible through mobile networks. For a full list of categories, deadlines, award criteria and online submission process please visit: www.globalmobileawards.com.

The judging process will begin in December 2011 and will feature a panel comprised of independent experts, analysts, journalists, academics and, in some cases, mobile operator representatives, with the short list of nominations for each category announced in mid-January 2012.

For further information on the Global Mobile Awards 2012 or if you would like to become a sponsor, please contact the GSMA at awards@globalmobileawards.com.

The GSMA's Mobile World Congress 2012 will be held 27th February – 1st March 2012 in Barcelona. For further details please visit www.mobileworldcongress.com.

About the GSMA

The GSMA represents the interests of mobile operators worldwide. Spanning 219 countries, the GSMA unites nearly 800 of the world’s mobile operators, as well as more than 200 companies in the broader mobile ecosystem, including handset makers, software companies, equipment providers, Internet companies, and media and entertainment organisations. The GSMA also produces industry-leading events such as the Mobile World Congress and Mobile Asia Congress.

For more information, please visit Mobile World Live, the online portal for the mobile communications industry, at www.mobileworldlive.com or the GSMA corporate website at www.gsmworld.com.

Media Contact:

Ben Evetts

bevetts@webershandwick.com or press@gsm.org

+ 44 (0) 7879 614941