CES 2012: ASUS Recognized with Six CES 2012 Innovations Awards.

WorldWide Tech & Science. Francisco De Jesús.

ASUS Recognized with Six CES 2012 Innovations Awards

--Tablet computers, audio components and motherboards chosen as most innovative in four award categories--

Consumer Electronics Show, Las Vegas, Nevada (January 9, 2012) — ASUS, a global leader in the new digital era, is proud to announce that six of its products have been selected for the CES 2012 Innovations Design and Engineering Awards honoree program. The products span four categories and include one Best of Innovations Award in Wireless Handsets.

Chosen by a pre-eminent panel of independent industry designers, engineers and journalists, the CES Innovations Design and Engineering Awards program recognizes the most innovative consumer electronics products across a broad range of categories. The awards have become a hallmark for the best-designed products in consumer technology and ASUS is thrilled that its brand promise of Inspiring Innovation • Persistent Perfection has resulted in such wide recognition for its products.

 Best of Innovations — Wireless Handsets

The ASUS Padfone has been selected as a Best of Innovations honoree in the Wireless Handsets category. This innovative platform combination using the latest Android OS offers users unparalleled mobile productivity and flexibility. The Padfone* smartphone, with its capacitive multi-touch display, provides email and a myriad of built-in apps when on the move. Along with it comes the Padstation dock which functions as a tablet when paired with the Padfone. When these two are connected, the smartphone’s display is seamlessly switched to the bigger screen and adjusted for optimal viewing while its battery is charged simultaneously. The Padstation also gains instant access to the smartphone’s functions including 3G data connection. 

Personal Electronics.

The new Eee Pad Transformer Prime TF201 has been selected for an honoree award in the Personal Electronics category. With its quad-core NVIDIA® Tegra® 3 processor, 10.1” Super IPS+ display and a sleek 8.3mm-thin spun metal case, the Transformer Prime is an eminently portable and powerful Android tablet that further sets itself apart from other tablets in the productivity stakes by way of a keyboard dock. The Transformer Prime also boasts enhanced features that include audio powered by ASUS SonicMaster technology, an 8MP rear auto-focus camera with LED flash, and an 18-hour* rated battery life when combined with the mobile dock.

Audio Components.

Selected for an honoree award in the Audio Components category, the Xonar Essence One is an external device featuring a Hi-Fi digital-to-analogue converter (DAC) that delivers the world’s first 8x symmetrical upsampling and 120dB signal-to-noise (SNR) for ultra-high-quality music reproduction that is faithful to the original recording. Designed for use as a USB DAC for computers, audiophile-class headphone amplifier, and a standalone DAC for CD/DVD players, the Xonar Essence One upsamples 44.1/88.2/176.4kHz input to 352.8kHz and 48/96/192kHz input to 384kHz, dramatically improving sound quality and reproducing the finest sonic detail. 

Computer Hardware & Components.

Three ASUS products have been chosen as honorees in the Computer Hardware & Components category. The ROG MARS II graphics card continues the ASUS legacy of producing the finest hardware for hardcore gamers by combining two NVIDIA® GeForce® GTX 580 GPUs with 3GB GDDR5 video memory in a proprietary ROG design that provides an outstanding DirectCU II thermal design, 21-phase Super Alloy Power technology, and the comprehensive GPU Tweak performance-tuning utility. 

The ASUS Rampage IV Extreme is a desktop PC motherboard designed to support the Intel® LGA2011 socket for second generation Intel® Core™ i7 processors that combines extreme overclocking features with rock-solid stability. Taking community feedback into account, ASUS ROG incorporated the innovative X-Socket™ feature that allows users to swap out the LGA2011 bracketing frame with a LGA1366 frame to allow the use of existing overclocking add-ons like CPU heatsinks and liquid-based cooling solutions. The exclusive OC Key™ dongle lets users monitor performance and make settings adjustments in real time.

A second ASUS motherboard has also been selected as an honoree in the Computer Hardware & Components category — the P9X79 DELUXE. Designed for second generation Intel® Core™ i7 processors, the P9X79 DELUXE incorporates ASUS’ New DIGI+ Power Control for CPU and DRAM for remarkable power efficiency and unmatched tuning options for users to adjust via ASUS UEFI BIOS — the most accessible yet detailed UEFI ever.

*Product specifications and features may change without prior notice.  Battery life will vary based on usage patterns and options.

ASUS at CES 2012

ASUS’ complete CES product line up is displayed at the Trump Hotel, Suites #6205 and #6206 from January 9 – 12, 2012 (9:00am to 6:00pm) via appointment. Trump Hotel Address: 2000 Fashion Show Drive, Las Vegas, NV 89109, USA.

Please visit http://press.asus.com/ces2012/ for the latest ASUS announcements made at CES 2012. For more details about the products mentioned in this press release, please go to http://www.techinstyle.tv .

About ASUS

ASUS, the world’s top 3 consumer notebook vendor and the maker of the world’s best-selling and most award winning motherboards, is a leading enterprise in the new digital era. ASUS designs and manufactures products that perfectly meet the needs of today's digital home, office and person, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktops, Eee Box and all-in-one PCs, notebooks, netbooks, tablet devices, servers, multimedia and wireless solutions, networking devices, and mobile phones. Driven by innovation and committed to quality, ASUS won more than 3,886 awards in 2011, and is widely credited with revolutionizing the PC industry with the Eee PC™. With a global staff of more than 11,000 and a world-class R&D team of 3,100 engineers, the company's revenue for 2010 was around US$10.1 billion.

PR Contacts for North American Market:
Tammy Lin
Media Communications – ASUS Computer International
Tammy.t_lin@asus.com

Gary Key
Technical Marketing – ASUS Computer International
Gary_key@asus.com