Sony’s newest USB flash drive is a “2-in-1” device, with dual micro
USB and USB 2.0 connectors for fast and easy back-up, sharing and
storing of personal content. The new drive fits most Android*
smartphones and tablets so mobile consumers can transfer and view photos
and videos without using cables or Wi-Fi access.
According to industry research, photo-taking is the third most common
use for a smartphone, with viewing and sharing not far behind. Tablets
are also finding similar use, increasing the need for multi-function
devices.
“Consumers want to let a friend see the photo they just took or share
a video easily with as few steps as possible,” said Viviano Cantu,
director of consumer media marketing, Sony Electronics. “These new
drives combine convenience, peace of mind and performance and are
perfect for mobile multi-tasking.”
The compact devices are available in capacities of 8, 16 and 32 GB,
and in a choice of 3 different cap colors. They join Sony’s existing
line of storage and transfer options for home and mobile use, giving
consumers more flexibility in how they manage personal data.
The new drives are compatible with Android* devices, version 4.0.3 to
4.3** and offer the USB On-the-Go (OTG) function, which allows portable
devices like smartphones to act as a “host” when connected to other
USB peripherals.
Consumers can also use the drives as additional or temporary storage
for their smartphones and tablets, a storage option that’s ideal for
enjoying large data files like feature-length movies or personal music
libraries.
A locking cap protects the connectors from damage, dust and debris,
and the devices’ metal body is durable enough to withstand everyday
mobile use.
For easier operation from a smartphone, users can download the free
File Manager app from the Play Store to help them easily search content
stored on their different devices as well as copy, delete, playback and
sort files.
The new USB flash drives will be available January 2014 at Sony retail stores (www.store.sony.com) at the following prices:
8 GB (USM-8SA1/B) – $19.99
16 GB (USM-16SA1/B) – $29.99
32 GB (USM-32SA1/B) – $62.99
*Can be used with Android devices with USB flash drive connectivity
using Android version 4.0.3-4.3, with planned future compatibility for
Android version 4.4.
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